MONETIZING SPORTS AUDIENCES THROUGH MOBILE TECHNOLOGY
We are a sportech company specializing in developing and distributing mobile experiences for sports fans.
We leverage fans’ emotional connection with their passion because we understand the potential of these communities. Mobile sports fans are more than just spectators: they are loyal, emotional and highly interactive.
Our entertainment services built around the sports experience are an excellent opportunity for clubs, leagues and organizations to create new connections, increase fan communities and monetize this fantastic audience through mobile billing.
WHY
We believe fandom owns the power in the sports industry.
HOW
We imagine and develop memorable digital experiences for those sports fans.
WHAT
We create and distribute the best sports entertainment and information services for mobile consumption.
We are experts in creating communities of subscribers who pay each month to enjoy mobile experiences related to sports.
Subscription-based businesses allow organizations to maintain a regular revenue stream. This model is perfect for the sports industry because the connection with the brand (club, athlete, competition) exists before accepting any paying subscription. Payment is a natural evolution of that user-business connection that generates deeper relationships with the fan community.
We have successfully developed services for different sports brands interested in monetizing their communities by turning them into profitable sources of recurring income.
Stay tuned!
European investment in digital advertising will exceed € 57,000 million this year
Rouge Agency, our AdTech agency, has carried out an analysis of the digital advertising industry and its promising future. At the end of this year, the investment in digital advertising in Europe will reach €57.232M, with a growth rate of 22% year-on-year until 2023, when the digital advertising market will surpass € 125.332M
Digital advertising needs technology to fight against fraud
We hosted in our office the MMA’s event, Tackling Mobile Ad Fraud, to brought together players experienced in mobile fraud.This initiative comes after the recent incorporation of Rouge AdTech Agency as a new partner of the Mobile Marketing Association.
How to use data to improve your marketing
Here's something that you might not already know. Your customers expect you to understand what they want. Not only this, they expect you to know when they want and how they want it. Today, the modern marketer has no reason for not being able to deliver on these...
The European digital ticketing market will surpass €150B in 2019
Users are already choosing digital ticketing as a suitable option to buy tickets for transport, sports events, concerts and other entertainment shows. That’s why in Telecoming, we have carried out an analysis of digital ticketing, one of the markets with the highest growth potential in the mobile payment sector and operator payment.
Rouge Agency drives digital transformation
Our Agency Director, Verónica Hernández, speaks to El Publicista about the promising future that the advertising market is facing thanks to the irruption of new technologies.
About telco and content
Some of the features that Think with Google shares can be easily applicable to other industries, like the way we contact with brands. In 2018, 77% of users had to contact their telecommunications provider. Although in 2017 they mainly did it on the phone, last year they did it over the phone and on the web.
