The driving force for change of the younger generation in the sports industry Sport, in all its forms and with less and less distinction between some sports and others, is being an increasingly multicultural and globalized phenomenon, also reaching the youngest...
MWC 2024: an edition of solid emotions and innovations From Telecoming, we have had one more year the opportunity to attend the Mobile World Congress in Barcelona, hand in hand with Red.es, as one of the 45 technological companies that take part in the Spanish...
The fintech evolution in non-financial industries Fintech: perhaps a buzzword you’ve come across in recent business and technology discussions, but at its core, it encompasses applying digital technologies, big data, analytics, and blockchain, aiming to...
Riding the wave of hype: a new generation of fans is here! In today’s digital-first world, the concept of being a ‘fan’ has evolved far beyond simple admiration. For Generation Z, fandom is a complex ecosystem fueled by hype, innovation and a...
MWC 2024: the future of connectivity awaits! As February’s end draws near, our excitement peaks with the upcoming Mobile World Congress (MWC) 2024, set to illuminate Barcelona from February 26th to 29th. This pinnacle event for the global connectivity...
Sportech for fan engagement: a more than $M40,000 market In the sports economy, fans play a vital role in driving the popularity of professional sports among our society. The fans’ engagement and spending time and money are the main drivers that make...