Imagination Unlocked: The Role of AI in Content Creation The field of artificial intelligence has suffered a significant evolution over the years. A film-like concept at first, the notable breakthroughs in areas like image and speech recognition, robotics or...
Six ways to digitize sporting events in 2024 In recent years, the sports industry has witnessed a significant shift towards embracing digital technologies, fundamentally transforming how fans interact with their favorite sporting events. Driven by a desire to...
Unlocking Gen Z: Marketing Tips for Success Marketing has drastically evolved in recent years, driven by technological and social changes. One of the demographic groups redefining marketing rules is Generation Z. This article explores how brands can...
Women and Digital World, an Interview with Anzelle Robertson from MEF Anzelle Robertson is Program Director: DCB, Mobile Content & Digital Advertising at the Mobile Ecosystem Forum. Now in her thirteenth year in the Mobile and Digital fields, she...
5 Key Features for Digital Product Engineering Teams Having an internal product engineering team dedicated to improving and refining your product to help you retain your top market position. This team will be tasked with roles such as fulfilling consumer needs...
Enhancing Advocacy: AI & Gamification Unite On many occasions, having a team member advocacy program can make team member engagement seem lukewarm. Traditional advocacy needs to work on participation. The good news is that, by using emerging technologies,...