We are (more) willing to pay for news

We are (more) willing to pay for news

by | Apr 23, 2020 | Blog, BUSINESS, Our stories

According to the last World Economic Forum report, people are getting used to read, watch or listen to the news, and almost 60% have gone through some registration process to consume news or entertainment –free or paid. This is interesting because the debate on...
Online merchants: please, keep it simple

Online merchants: please, keep it simple

by | Mar 5, 2020 | Blog, BUSINESS, Our stories

The astonishing importance of data is a fact these days. It is through data that brands try to catch the attention of potential customers, segmenting by age, location, interests… and then re-targeting them once and once again. GDPR in the EU and similar regulations...
Sports ticketing purchase is mobile

Sports ticketing purchase is mobile

by | Dec 11, 2019 | Blog, BUSINESS, Our stories

Sports ticketing purchase is mobile Sport is more digital than ever; that’s why we have carried out an analysis of the Spanish market. Spain represents 6.1% of the European digital ticketing market. In 2019, the Spanish business volume will exceed €9,100M. In Spain,...