Stepping into the future: how AI and AR are influencing American sports As the sun sets over the horizon, the dawn of innovation rises in American sports. With generative artificial intelligence (AI) and augmented reality (AR), the landscape is witnessing a...
Unleash the power of social media for content marketing: a complete guide Mastering social media has become the key to success. It is no secret that in today’s digital age, the power of social media has become a driving force for brands and content...
DCB payments thrive in the digital entertainment market As we leap into the digital age, an increasing number of consumers are embracing Direct Carrier Billing (DCB) as their preferred method for paying for digital content and services. As a player in the...
Beyond the game: the most 125 marketable athletes of 2023 Sports marketing is a dynamic field that leverages the passion in a vehicle to promote brands, products or even the sports themselves. It uniquely intersects business and entertainment, creating powerful...
The generative AI revolution! Where are the limits of GenAI’s capabilities? Generative AI is one of the most important technological discoveries of the history, and it is just getting started. As a type of artificial intelligence capable of creating a...
Insights from LIN3S event: A intersection of digital business and sport featuring women voices Last week we had the pleasure to be part of one of the most interesting events for the sports industry, revealing a beautiful synchrony between digital business and...